Impacts of Media: Examining its Influence on Society

Sahilpreet Singh, Arun Deogam, Pallavi Panjaliya, Umar Farooq, Dr. Sudha Dubey
Page No. : 538-548

ABSTRACT

The sole purpose of this paper is to examining the impact of media on our society. The media has assimilated into contemporary society, with people turning to a variety of media for communication, entertainment, and information. The impact of media on society, however, has been hotly contested. This paper will explore the various ways in which media affects society, including socialization, cultural perceptions, politics, public opinion, attitudes, relationships, and identity. We will also try to investigate the negative impact of media, including addiction, misinformation, and polarization. To gain a comprehensive understanding of the topic, this research paper will review and analyze existing literature and various studies conducted on media and its impact on society.


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