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Volume 13, Issue 1

Table of Contents

Articles
Antecedents Of Involvement: Further Evidence Oninvolvemnt Profiles In Fmcgs Purchase Decision
Dr. Vik Ren Vasa
Page No. : 1-10
Changing Paradigms of Mobile Technology Acceptance
Li Zen
Page No. : 11-18
Textile And Clothing Exports From India And Bangladesh: A Competitive Analysis Through Rca And Rsca Index
Dr. Tawheed Nabi
Page No. : 19-26
Nexus between Population Dynamics, Urbanization and Energy Consumption in South Asian Countries:A Review based Analysis
Dr. Zhen Li
Page No. : 27-35
Developing A Conceptual Framework of Big Data Analytics Capabilities
Mishel Laura
Page No. : 36-43
Entrepreneurship: A Synthesis of Existing Literature
Viu Lena
Page No. : 44-51
Effectiveness of in-video advertisement: A quantitative study on the viewer’s perception towards facebook
Sharook Ali
Page No. : 52-58
Impact of Native Language on Ethnic Advertising: A Sociolinguistic Approach
Sukrum P Vell
Page No. : 59-66

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